Jan Loosen, the founder of ProMotion Sports Agency
As a former professional volleyball player, I’ve competed in various leagues across Europe gaining valuable experiences across different sports cultures. I combine my passion for sports with proven expertise in marketing and sponsorship management to help sport clubs, athletes, and companies grow their brand identity.
My story
ProMotion Sports Agency was born out of my unique journey as a professional athlete and marketeer. Over the years, I built strong networks within both the sports and marketing industries. I recognised a clear need for a comprehensive strategy that innovates the sports ecosystem by bridging the gap between clubs, sponsors, and athletes.
At ProMotion Sports Agency, I focus on understanding the unique identity of every company, sport club, and athlete I work with. By identifying their values, goals, and challenges, I create personalised solutions that drive growth and foster sustainable relationships. Whether it’s through marketing, sponsorship, or athlete management; my aim is to help each client reach their full potential.
Values
ProMotion Sports Agency operates with the values and standards of both a top athlete and a professional company. My approach is built on the following principles:
- Understanding each client’s unique identity
- For companies: understanding their values, goals, and target audience to tailor strategies that align with their brand.
- For sport clubs: understanding their culture, community, and growth ambitions to create strategies that fit their vision.
- For athletes: understanding their motivations, values, and professional aspirations to guide them toward fulfilling careers.
- Tailored solutions
- I craft personalised strategies that address the specific needs of each client, ensuring meaningful and measurable results.
At ProMotion Sports Agency, my commitment is to deliver results while maintaining the highest standards of professionalism and dedication.
Marketing services
- Brand engagement
- Brand awareness
- Client acquisition
- Event management
Sponsorship & coordination
- Sponsor acquisition
- Sponsor retention
- Sponsor coordination
- Networking events
Athlete Management
- Career guidance
- Contract negotiations
- Practical assistance
- Personal sponsorships
Marketing Services
I specialise in enhancing visibility and creating meaningful connections through innovative marketing strategies. My services include:
- Providing customised strategies to boost brand recognition and engagement.
- Increasing brand awareness for companies through targeted campaigns.
- Highlighting the unique identity of organisations, making them attractive to potential clients and fostering growth.
- Organising and coordinating events both locally and internationally.
Sponsorship management & coordination
I focus on building and maintaining sustainable sponsorship relations within sport clubs. My services include:
- Identifying and attracting new sponsors who align with the values of the club.
- Strengthening existing sponsorship relations to ensure long-term collaboration.
- Managing sponsorship activities and internal coordination within clubs to ensure smooth operations and networks.
- Organising networking events that connect companies with sport clubs, creating mutual growth opportunities.
Through a structured approach, I ensure that sponsors, clubs, and companies benefit from personalized and meaningful partnerships, creating a valuable community.
Athlete management
I guide athletes through every stage of their professional journey, both in sports and beyond. Athlete management includes:
- Career guidance: helping athletes navigate their sports careers while preparing for life after sports.
- Contract negotiations: securing the best terms for both sports and professional contracts.
- Practical assistance: managing housing, salaries, and other logistics.
- Personal sponsorships: connecting athletes with brands that align with their values and goals.
Every athlete has unique motivations, values, and ambitions. I create personalized strategies to help them thrive.
Happy Customers
